Using Math Operations and Number Formatting

The Math Operation action allows you to manipulate numerical custom fields automatically—perfect for lead scoring or calculating custom quotes.

Performing Calculations
Add the Math Operation action. Select a numerical custom field, choose an operator (Add, Subtract, Multiply, Divide), and input the value. You can update the existing field or save the result to a new field.
Number Formatting
Use the Number Formatter action to clean up data. You can convert raw numbers into currency formats, add commas to large numbers, or standardize phone number formatting before sending data to external platforms.
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